An Ideal Customer Profile (ICP) is a hypothetical description of the type of company or individual that would derive the most value from your service. For instance, if you run a B2B SaaS company, your ICP may describe the type of business that finds the most value in your software. An ICP typically includes industry, company size, budget, common challenges, and other specific attribut... https://www.teqosolutions.com/blogs/ideal-customer-profile